Created a prototype Vivir, a first-person VR (virtual reality) platform for journalism allowing users to experience news events through the eyes of its participants to offer a unique perspective and a first-person experience. The idea for this product stems from the problem that millennials do not watch news. 29% of them go newsless every day. They are less familiar with sources, spend less time with stories and distrust 8 out of 10 news organizations. How do we re-engage millennials with the news?
View the detailed presentation here.